You know that everything is changing in our new digital reality – from the way we transact to the ways we learn, shop, socialize and experience the world. The rapid evolution and adoption of digital technology is not only changing financial services; it is changing us. And at the center of this change is opportunity – that is, if credit unions can find a way to leverage the tools of the new digital economy to forge stronger, digitally-enabled relationships with members. Day One at THINK 19 – May 6-9 in Miami will be all about how to combine the cultural strengths of our movement with digital technology to deepen member relationships with the theme of: “Our Value Proposition for the Digital Economy”. Here’s what we’ll cover throughout the day:
- Legendary marketing strategist Seth Godin and digital transformation expert Stephanie Woerner will help us understand current business and consumer dynamics and how to connect with today’s member.
- CO-OP President/CEO Todd Clark, Chief Experience Officer Samantha Paxson and Chief Product Officer Bruce Dragt will help define what innovations are required to build a trustworthy financial-digital relationship with our members, and what CO-OP is delivering to help credit unions succeed.
- CUNA President/CEO Jim Nussle will provide an update on the “Open Your Eyes” initiative – a national campaign designed to educate consumers on the value and collective strength of credit unions.
- Our industry-focused Power Sprint sessions will break down the opportunities of the digital economy – from AI, strategic integration, and portfolio growth to next-wave banking - into actionable strategies.