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NIR EYAL ON MAKING YOUR BUSINESS A HABIT

Nir Eyal, Consultant & Author of Hooked: How to Build Habit Forming Products It’s no accident that consumers keep going back to certain products and services. By understanding the simple feedback loop that drives buying habits, Eyal believes you can create the kind of stickiness that builds lifelong relationships. Want more? Get the full scoop on Hooked in the THINK Library.