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THE POWER OF THE CUSTOMER VOICE

Shazia Manus, CEO, The Members Group

Consumers operate in a rapidly changing world. Access to technology and an increasingly ubiquitous social voice are creating new realities for your members – and putting new demands on financial services. In this Evolution Session, Manus reveals what’s driving these changes and how credit unions are responding today.

What you’ll learn:

  • 86% of consumers would spend more for a better customer experience. How do you amplify the voice of the consumer so that you hear what they need?
  • What makes today’s consumers different?
  • How do financial institutions stay relevant in this environment?
  • How can you deploy Big Data using a prescriptive model that is both descriptive and predictive?
  • How do you create products, services and channel strategy to serve many different consumer segments?
  • What might our technologically-enhanced lives look like in 2030?
  • What are some of the ideas credit unions are putting into practice today to answer changing demand?